The goal of marketing for the past 69 years has been pretty simple. Sell more stuff by getting the right message to the right consumer at the right time. My grad school marketing classes at [read more →]
by: Brad Lawless
I still remember the conversation.
Taking a break from packing up our house, I was driving to Firehouse Subs to pick up dinner. My phone rang, and John Andrews asked if I’d like to [read more →]
By: Stu Todd
In a most unexpected place, I was treated to a most profound business lesson. It was at a mall diner in St. Louis. My instructor was the waitress, Ashley D. In fact, the [read more →]
App Review Series: This series is written by members of Social Fabric to educate other members about new apps, how to use them, and their opinions about the apps. These are not sponsored posts, but [read more →]
1. Use an existing incentive program or make one up yourself!
Collective bias has started using an incentive program called YouEarnedIt.com. When a coworker does a good job on something you can [read more →]
Print is dead. Three years ago when I said that, the reaction was swift and furious. Print has a long way to go most would say. Many would also add that they love to read [read more →]
At Collective Bias we pride ourselves in being able to produce real experiences and create organic social shopper content for the brands that we work with. Our ability to produce these experiences is primarily due [read more →]
I am a blogger and I really love what I do. Since I became a member of Collective Bias’ Shopper Influencer Group, Social Fabric (SoFab), I have grown into a professional blogger. Through SoFab, I [read more →]
If you only know one thing about Collective Bias, you know this…our Social Fabric community rocks! We always work to make sure our community members know how much we appreciate them, but we’re kicking [read more →]
App Review Series: This series is written by members of Social Fabric to educate other members about new apps, how to use them, and their opinions about the apps. These are not sponsored posts, but [read more →]
Check these out! Marshmallow nail polish treats by @Kendra Henseler Halterman
@KD Eustaquio Janocko and @John Searles Andrews at the 80's themed bowling night at SoFabCon!
via @cbSocially by @searsStyle Beautiful ladies of the #SoFab community at #SoFabCon ~A
One Day...At SoFabCon...I Met My Best Friends #thisisme #cbias
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