You are browsing the archive for shopper media.

3 Tips to Nail Your Consumer Focus Through Online Content

Apr 19 2013
@ 4:11 pm
in content marketing, Social Shopper Marketing, Social Shopper Media, Uncategorized
· Leave a Comment »

http://www.snapsurveys.com/blog/wp-content/uploads/2012/03/demographics2.jpg

As today’s buyer behaviors and demographics shift, brands must also shift their product/service offerings, marketing strategy and message to hit their target consumer where they spend their time.

According to Brandwatch by Nielsen, Americans are spending  [read more →]

Leave your footprint on April 16, 2013.

Apr 5 2013
@ 6:15 pm
in content marketing, Social Shopper Marketing, Social Shopper Media
· Leave a Comment »

One Day Without Shoes

by: Gloria Trinidad

Join Collective Bias in the Barefoot Challenge to support Day Without Shoes.

Why barefoot? Around the globe, there are children whose basic needs are unmet daily. Shoes are essential in our every day wardrobe.  [read more →]

The Media Insurgency Has Begun. Viva La Revolution!

Mar 15 2013
@ 3:39 pm
in content marketing, Shopper Marketing, Social Advertising, Social Shopper Marketing, Social Shopper Media, Uncategorized
· 2 Comments »

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I’ve been thinking about Daniel Morgan recently.  Mr. Morgan was a warrior charged with defeating the most powereful, organized and efficient military force of his time, the British Army.  Having served in the aforementioned  [read more →]

InstaRepost App: How To Share Other’s Photos On Instagram

Mar 7 2013
@ 1:42 am
in cbSocially, content marketing
· Leave a Comment »

We all love Instagram! It has become a great way to share fun images through social media. But do you feel limited by what you can do? Have you ever wished that you could share  [read more →]

Influencers versus Inserts: Is the Writing on the Wall for Print in 2013?

Feb 8 2013
@ 2:13 pm
in content marketing, Shopper Marketing, Shopper Media, Social Advertising, Social Shopper Marketing, Social Shopper Media, Uncategorized
· 5 Comments »

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The co-founder and CEO of Collective Bias, John Andrews, recently told Marketing Daily that there are changes in the wind regarding shopper marketing and the last bastion of print media advertising to still be alive  [read more →]

Changes and Trends in Couponing

Feb 4 2013
@ 6:29 pm
in content marketing, Shopper Marketing, Shopper Media, Social Shopper Marketing, Social Shopper Media, Uncategorized
· Leave a Comment »

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In today’s economy people are still looking for ways to save money. As a couponer and frugal blogger it has been interesting to watch the different trends happening with coupons over the past several  [read more →]

2013 – Our Future’s So Bright…

Jan 30 2013
@ 3:36 pm
in Community, content marketing, Shopper Marketing, Shopper Media, Social Shopper Marketing, Social Shopper Media, Uncategorized
· 13 Comments »

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I’ve never been more excited to start a new year. 2012 had its ups and downs, but I see a bright future ahead for the Social Fabric community and it’s going to be like nothing  [read more →]

The Pre-Super Bowl, Super Bowl Ad: Creating Engagement through Social Shopper Media

Jan 28 2013
@ 4:35 pm
in content marketing, Shopper Marketing, Shopper Media, Social Advertising, Social Shopper Marketing, Social Shopper Media, Uncategorized
· Leave a Comment »

Screen Shot 2013-01-28 at 10.10.17 AM

Last year over 111 million viewers gathered together with friends and family to watch the Super Bowl. Football fan, or not, Super Bowl watch parties have become a ritual in many American homes.

Like the various  [read more →]

Building a Collective Bias

Jan 23 2013
@ 1:35 am
in Community, content marketing, Culture, Our Team, Shopper Marketing, Shopper Media, Social Advertising, Social Shopper Marketing, Social Shopper Media, Uncategorized
· 7 Comments »

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By: John Andrews & Courtney Velasquez

Many folks ask me about our company name, “What is a Collective Bias”?  It’s a great question that transcends not only our company but also a new media industry created by  [read more →]

Social Fabric Changed How I Shop

Jan 17 2013
@ 9:50 pm
in Community, Featured Members, Shopper Marketing, Shopper Media, Social Shopper Marketing, Social Shopper Media, Uncategorized
· 1 Comment »

Amy Headshot (1)

By: Amy Fulcher

We’re all shoppers. We shop at different stores, at different times, for different things. But we are all shoppers. As a part of Social Fabric® I have  [read more →]

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