The goal of marketing for the past 69 years has been pretty simple. Sell more stuff by getting the right message to the right consumer at the right time. My grad school marketing classes at [read more →]
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It’s Sunday morning, sort of a secret time for me. I wake up early, brew a cup of joe and have every intention of walking out to the end of my driveway and picking up [read more →]
Print is dead. Three years ago when I said that, the reaction was swift and furious. Print has a long way to go most would say. Many would also add that they love to read [read more →]
By: John Andrews & Courtney Velasquez
Many folks ask me about our company name, “What is a Collective Bias”? It’s a great question that transcends not only our company but also a new media industry created by [read more →]
Look at the current crop of emerging technology companies and you’ll see many similarities like leverage of the social graph and disruption of media channels as we currently know them. They also [read more →]