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Social Commerce is Relationship Commerce

May 4 2012
@ 9:45 am
in Return on Relationship, Shopper Marketing, Shopper Media, Social Shopper Marketing, Social Shopper Media, Uncategorized
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Ted

Return on Relationship

We’re hearing more and more about “Social Commerce” these days – but how many of us actually understand its implications?  I’ve spent years in the midst of the evolution of commerce:  [read more →]

You Need Google+ For Great SEO

Apr 18 2012
@ 8:33 pm
in Shopper Marketing, Shopper Media, Social Shopper Marketing, Social Shopper Media
· 2 Comments »

googlesocial

Last year, Google introduced Google+, its own social network.  While it generated a lot of buzz initially, interest fell off as comparisons to Facebook fell short.  However, Google+ is really only part  [read more →]

Where Your True Value Lies Online

Apr 11 2012
@ 9:47 am
in Experiences, Shopper Marketing, Shopper Media, Social Shopper Marketing, Social Shopper Media
· 4 Comments »

social media, shopper media, social shopper media

Outreach and networking can make you feel like you are navigating a tangled web. Submit a blog post, then be sure to tweet it, place it on Facebook – what about Pinterest?  [read more →]

The "Real" Social Media Super Bowl

Feb 6 2012
@ 5:05 pm
in Return on Relationship, Shopper Marketing, Shopper Media, Social Shopper Marketing
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superbowl logo

Many are now talking about Super Bowl XLVI being the first “Social” Super Bowl.  It truly was, as an event, due to efforts of the Super Bowl’s host committee and their use of a  [read more →]

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