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The Next Web

Jun 19 2013
@ 10:00 am
in content marketing, Social Shopper Marketing, Social Shopper Media
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nostrodamus copy

Battling an agglomeration of posts on web 3.0, I’d like to venture a posit. We’re there. Look around you. The “web 2.0” movement was marked by large headers, artsy footers, and a healthy dose of  [read more →]

Amy Callahan Named 2013 “40 Under 40″ Honoree

Jun 14 2013
@ 5:19 pm
in About Us, News, Shopper Media, Social Shopper Marketing, Social Shopper Media
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40U40-2013

We are very proud to announce that our very own Amy Callahan, Cofounder and COO, has been named a 2013 “40 Under 40″ honoree by Arkansas Business. There were over 500 nominations  [read more →]

Change is Good

Jun 6 2013
@ 4:39 pm
in content marketing, Social Shopper Marketing, Social Shopper Media
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Istock phoeo

In the business world, change brings enormous opportunities for value creation as old business models give new and more efficient ways of doing things, and unless companies are really good at managing change (or have  [read more →]

App Review Series: Flickr

@ 1:12 pm
in content marketing, Mobile, Social Shopper Marketing, Social Shopper Media
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IMG_0043-225x300.jpg

App Review Series: This series is written by members of Social Fabric to educate other members about new apps, how to use them, and their opinions about the apps. These are not sponsored posts,  [read more →]

The Content “IS” the Ad

Jun 4 2013
@ 3:31 pm
in content marketing, Social Shopper Marketing, Social Shopper Media, Uncategorized
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Screen Shot 2013-06-05 at 3.18.30 PM

There’s a lot of angst in marketing land right now. With Google’s Panda and Penguin changes and social algorithms that favor engagement, it may look as though SEO is dead, or that traditional ads will  [read more →]

App Review Series: tumblr

May 30 2013
@ 9:00 pm
in content marketing, Mobile, Social Shopper Marketing, Social Shopper Media
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tumblr.png

App Review Series: This series is written by members of Social Fabric to educate other members about new apps, how to use them, and their opinions about the apps. These are not sponsored posts, but  [read more →]

5 Tips to Tame the Digital Wasteland

@ 3:53 pm
in content marketing, Social Shopper Marketing, Social Shopper Media, Uncategorized
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under_construction

By Kristen Brown

Have you ever considered the fact that there are millions of URLs, blogs, social media pages and websites that have been set up and subsequently abandoned? The Internet is filled with content, but  [read more →]

Introducing Our Live SoFab Magazine

May 29 2013
@ 12:26 pm
in content marketing, Social Shopper Marketing, Social Shopper Media
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Live SoFab Summer Cover

There are two phenomenons happening to media right now – the shift in media consumption from traditional advertising to real people’s recommendations and from print to digital. According to a study from [read more →]

Online Content Creates Long-Term Value

May 22 2013
@ 8:12 pm
in content marketing, Social Shopper Marketing, Social Shopper Media
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Long Tail Blog Graph

Many times, marketers decide where to put marketing dollars based on what results they can immediately see.  5 million impressions from a Billboard?  10 million from TV?  8 million impressions from Twitter?  Traditional approaches try  [read more →]

App Review Series: Adobe Photoshop Express

May 17 2013
@ 4:39 am
in content marketing, Mobile, Social Shopper Marketing, Social Shopper Media
· 3 Comments »

photo-2-576x1024

App Review Series: This series is written by members of Social Fabric to educate other members about new apps, how to use them, and their opinions about the apps. These are not sponsored  [read more →]

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