What Makes Collective Bias Different?

Feb 7 2013
@ 8:25 pm
in Community, content marketing, Culture, Shopper Marketing, Shopper Media, Social Shopper Marketing, Social Shopper Media

At Collective Bias we pride ourselves in being able to produce real experiences and create organic social shopper content for the brands that we work with. Our ability to produce these experiences is primarily due to our tight-knit community called Social Fabric. Recently, we reached out to our blogger community and asked them, “What makes Collective Bias different?”

These are some of the responses we received:

“There is a genuine sense of caring and comradely amongst the members. Not only does it make for a place you want to visit consistently, but it also means that people support one another constantly which translates into spreading content like wildfire…” –Jillian Warner of Mommy Testers

“We showcase our shopping trip with Google+…these aren’t straight laced, boring reviews. These are experiences.” –Amber Killmon of Parent Palace

“The access to brands and the opportunity to really contribute our ideas and experiences doesn’t even compare to other blogger relations companies in existence.” –Carolyn West of This Talk Ain’t Cheap

 “I like feeling like my voice as a consumer is heard to improve the brands I spend my money on.” –Laura Howard of Frugal Family Tree

(Bloggers at Hispanisize 2012)

“I love working with Collective Bias because they give you the creative freedom to showcase fabulous products in a way that speaks to your community.  There are few companies that allow me to pour so much of myself into the work that I do – which results in a genuine promotion of products that I actually use in my every day life.”  -Jeannette Fender of The Adventures of J-Man and MillerBug

“I began shopping and telling my readers about my process and I began influencing the way they shopped. They started purchasing items based on my recommendations. Powerful!” –Christy Gossett of Insanity Is Not An Option

 

(Bloggers at BlogHer 2012)

 “It is the only company I’ve worked with where the leaders comment on my blog posts and use their extensive social media reach to promote my work.  Everyone is encouraged to join in the conversation whether it be about a brand or about their plans for an upcoming holiday.” –Tonia Larson of The Gunny Sack

“No where else am I encouraged to tweet, like and comment on other blogger’s work for the campaigns; and we also have Blogger Support for outside campaigns.” –Jennifer Rees of Big Binder

 

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3 responses to What Makes Collective Bias Different?

  1. Carolyn West said on February 7, 2013 Reply

    So excited that I was quoted. Keep up the good work everyone.

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  2. JIllian said on February 7, 2013 Reply

    LOL I thought I wrote comradery…all of these are very inspiring and oh so true!

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  3. Christy said on February 12, 2013 Reply

    I love Collective Bias and the Social Fabric community. Every quote up there is oh-so-true. So happy to be a part of all of this!

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