Twitter Tips to Live By
cbSocially came to being in June of this year as the brain child of Ted Rubin and John Andrews. Ted is the king of utilizing Twitter to it’s fullest. He realized the potential for Collective Bias & the Brands they represent, to benefit from the ROR (Return on Relationship or #RonR) that twitter and other engagement social media tools.
I used twitter routinely before I began working for, but I didn’t know all of Ted’s tips & tricks to really use it well. Several things I knew… but there were several I had no idea about.
Engage Engage Engage!!
Twitter is a two way street… it isn’t a one way street meant for you to just shout your message out and not pay attention to anyone else is writing.No one wants someone shouting at them all the time. If you only tweet out YOUR stuff, that is what you are doing. Talk to them. Respond!
Be encouraging, inspiring and up beat. Who wants to hear someone complain all the time?
Use Their Name
Look for the person’s name in their profile. Use it when thanking them. Thanks Sandy for the RT! It is much more personal.
Keep Your Tweets Short. – Limit to 122 characters or less
If your tweets are less than 122 characters, it is easy to RT them. If the other person has to take the time to shorten a tweet, chances are
they won’t take the time to RT the message.
Don’t ever begin your tweet with the @ sign.
If you do, then it doesn’t go into the main stream. It only goes into the stream of the person you are addressing. Use a word or RT, or if nothing
else use a period before the @ sign. For instance .@OrganizerSandy
Respond to Every Tweet Directed To You.
Thank them for their RT’s. Say Your Welcome if they are thanking you for following them. In real life you would respond, if someone
was speaking to you… So respond!
Do Not Use the RT Button on Twitter.
It will not show up in Your stream. Copy & paste if you are on Twitter. This way you get the added benefit of your tweet being seen again by your followers. More traffic, means higher klout scores. On Tweetdeck, HOotsuite or Seesmic make sure it is set “Old Style RT”
You want every tweet to help in your stats.
Using a Hashtag
If you have a group that you follow that uses a # then be sure to use it. We are using the #cbias for our community. Why? Because it is a way
to easily identify the tweets our community members tweet. RT’ing each other is simple and builds relationships. Being able to find your
friends tweets is simple and will increase your chances of engagement.
Don’t Over Use Hashtags
When someone sees a tweet with 3 or 4 hashtags in it, it is only a turn off. Limit hashtags to one or two at most.
Follow back those that follow you. I don’t follow the spammers, porn, foul mouthed or languages I don’t understand ; but I try to follow everyone
else. Your tweet goes into their stream and is seen by their followers. Why wouldn’t you want to follow back as many people as you could? Plus
if someone is trying to grow their handles (like I’ve been doing with the cbSocially handles) then they will unfollow those who do not follow
If you are starting a new twitter handle, a good way to get conversation going is to thank your followers. Use their name, make a comment about something on their twitter page or blog link.
These are good rules to follow! The most important one is to converse on twitter… don’t shout out your one way message. Put your message out there, but respond, be a real person. If no one actually talked to anyone on twitter and only put their “commercial” out there.. would you use it? Would you watch TV is there were no shows, just commercials? I don’t think so.
I would love for you to follow the cbSocially twitter handles!! Are you ready? Here’s the list!